Melanie Brown, Melanie Chisholm, Geri Halliwell, Emma Bunton and Victoria Beckham of the Spice Girls attend launch …
December in London, England, can be bitterly cold. It's a good thing that this year, London's Piccadilly Theatre will get a little Spice.
"Viva Forever," a new musical based on the songs of the Spice Girls, was recently unveiled at the London hotel where they filmed the video for "Wannabe" years before. And the Spice Girls themselves -- Victoria Beckham (Posh), Melanie Brown (Scary), Emma Bunton (Baby), Melanie Chisholm (Sporty), and Geri Halliwell (Ginger) -- were all on hand to add an extra dose of girl power.
The brainchild of Judy Craymer (producer of "Mamma Mia!" based on ABBA hits) and written by comedian Jennifer Saunders, "Viva Forever" will track a beautiful young singer, her friends, and her mother as she gets caught up in the whirlwind of fame, the music industry, and reality TV.
Paul Garrington is on board as director, and his experience with "Mamma Mia!" and "Dirty Dancing" will come in handy with taking pop classics like "Wannabe" and "Spice Up Your Life" from the radio to the stage.
It may be starting across the pond, but judging from the huge popularity of other jukebox musicals like "Jersey Boys," "We Will Rock You," "American Idiot," and "Rock of Ages," it won't be long before the show tours to other countries. Hey, we wouldn't be surprised if movie deals were also in the works. There's already a potential documentary on the band, meant to be released with the opening of "Viva Forever."
It's been 15 years since the Spice Girls first hit the screen in "Spice World," but it looks like we're in for a second coming.
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